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Customer relationship management in modern trade retail outlets : an empirical study / Rishu Mittal.
Author
Mittal, Rishu.
Published
Saarbrucken, Germany : LAP LAMBERT Academic , c2016.
Call Number
658.812 M685C 2016
Location
Songkhla
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Beyond advertising : creating value through all customer touchpoints / Yoram (Jerry) Wind, Catharine Findiesen Hays, and The Wharton Future of Advertising Innovation Network.
Author
Wind, Yoram.
Published
Hoboken, New Jersey : John Wiley & Sons, Inc., c2016.
Call Number
659.1 W763B 2016
Location
Songkhla
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